Captivating captive audiences around the luggage carousels at airports

At airports around the world, dozens of companies are putting their messages in front of captive audiences as they wait for their luggage to arrive. Some are on the conveyor belt like the image above, and some are marketing messages that actually tumble onto the carousel with [...]

Unless you’ve been living under a rock (which, by the way, is a very environmentally-friendly thing to do!), you may have noticed your target markets have been changing: from people concentrating on material stuff, to humans concerned about the world around them.
True, every prospect still wants to know “what’s in it for me?” but there’s [...]

In our very first blog post (way back in October of 2008) we wrote about the problems with the proposed electric street cars in Columbus (Ohio). We ranted, and listed half a dozen reasons why it was a bad idea.
Our suggestion was: since increasing ridership was critical, why not do it with a über-cool futuristic [...]