Robin Rose wanted a bird-related logo for a new business: Fly Design
Category: Logo Design
Robin Rose, an entrepreneur who has lived throughout in the U.S., as well as in Europe, and came back to the United States to start a new company called, as you can tell, Fly Design. She wanted a logo with a representation of a bird, to reflect her name. However, NOT an image of a bird that had a red breast (as in Robin Red Breast), because it was either:
- Too obvious, or
- Too traumatic due to a possible nickname in grade school
So we designed a logo incorporating a simple image of a bird, with a color other than red.