Extra Credit Reading +
What’s happening in the world of design, technology and other cool stuff
  • woman checking web stats at her laptop

    How to read your website's stats: Part 2

    In our first part of how to read your website's stats in Google Analytics, we covered the number of sessions, duration of sessions and bounce rate on your website. In Part 2 we'll cover: The number of pages per session, and The average number of pages per session is two. Of course, we all think the content on our websites is awesome and folks should spend their valuable time perusing it. But in...

  • photo showing web stats for website

    How to read your website's stats: Part 1

    Most marketing folks don't check Google Analytics very often to gauge how well their website is performing. Nor do they check how well that performance compares to previous months, quarters or year. Even if they do check Google Analytics, they might not come away with the right interpretation. It depends how well of an understanding they have of Google Analytics. If you want to present your peers...

  • SEO & Web Design interacting

    How SEO & web design work together

    Most folks don't realize that SEO & web design should go together like, well, let's say mac and cheese. You can invest a lot of money into a website, but if you don't also invest in SEO, your audience might not find your site so easily. When it comes time to design (or redesign) your company's website, choose a web design company that also understands SEO.  Good web design IS good SEO As yo...